About
ADPTD is an independent campaign infrastructure partner. We work with brands and agencies to deliver complex digital campaigns at scale, building the production systems, leading the delivery and deploying the specialist expertise needed to make it happen.
Three regions. 15 hours of continuous production.
Production windows for the Nordics from 08:00 to 16:00, the United Kingdom from 09:00 to 17:00 and Canada from 15:00 to 23:00 UTC.
The Nordics
United Kingdom
Canada
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Distributed by design
We are a small, distributed team of digital production specialists based across the UK, Canada and the Nordics. That structure is not incidental. It means we can support continuous production across time zones and integrate into existing teams without friction.
We work across creative, technical and operational disciplines. Depending on the brief, we can lead production from the front, embed within an internal team, or provide specialist capacity for specific formats: interactive HTML5, DCO, DOOH, rich media and platform-specific production.
Founder
ADPTD was founded by Jamie Demetriadi, who has over 15 years of experience across creative, technical and operational roles, including time at Apple. Since 2018, ADPTD has supported global campaign delivery for brands including JetBlue Airways, Sony Interactive Entertainment and Sky, working with agencies including Omnicom Production, EssenceMediacom and Saatchi & Saatchi. We are a partner of Amazon Ads.
We adapt
The name says something deliberate. We adapt. To what clients need, to how teams work, to what the industry is asking for and how it is evolving. That is not a positioning line. It is how we have operated since day one.